Launching a business idea can be a thrilling time for any entrepreneur. However, every business idea must be vetted and verified to guarantee its feasibility and long-term viability. The goal of a feasibility study is to provide the information necessary to make an informed decision about whether or not to pursue a project. The study can help you determine whether the business idea can be turned into a successful company. The solutions discovered in the study increase the likelihood of success by addressing and mitigating factors that could jeopardize the project early on.